Gone are the days when YouTube was simply a hub for viral cat videos. As the second-most visited website on the internet in 2021 (according to Ahrefs), the platform has transformed into a massive business. For top creators boasting tens of millions of followers, this translates into lucrative brand deals and ad revenue. YouTubers like Jeffree Star and MrBeast reportedly earned around $15 million and $24 million, respectively, between 2019 and 2020 (per Forbes).
With such staggering earnings, it’s no surprise that many of these digital stars invest heavily in real estate. From extravagant mansions to unique luxury estates, YouTubers love showcasing their multimillion-dollar homes through video tours. We’ve rounded up some of the most jaw-dropping properties owned by these internet sensations—let’s take a look inside.
Logan Paul’s Sprawling California Estate
Known for his energetic content and viral pranks, Logan Paul’s home in Encino, California, offers a much-needed retreat from the chaos. Purchased in 2017 for $6.55 million (Los Angeles Times), the 8,700-square-foot estate boasts seven bedrooms and nine bathrooms. Dubbed the “Maverick House,” the property provides ample space for both relaxation and content creation, as Paul demonstrated in a 2017 home tour.
The house features a marble-clad kitchen, a bar, and a spacious dining room with a striking light fixture and a dedicated wine wall. However, the real highlight is the backyard, which Paul himself describes as “magic.” Complete with a massive swimming pool and hot tub surrounded by lush greenery, it’s easy to see why.
Jeffree Star’s Opulent Hidden Hills Mansion
Beauty mogul Jeffree Star is known for his lavish lifestyle, and his Hidden Hills, California, mansion is no exception. Purchased for $14.6 million (Insider), the 25,000-square-foot estate exudes understated elegance—quite a shift from his previous bold, colorful aesthetic.
In a 2020 home tour, Star revealed his vision for the space, stating, “We’re not doing a Barbie house. I’m feeling a whole different vibe—opulence, black velvet, gold, white, and woodsy.” The mansion includes a double staircase grand entrance, an expansive kitchen with dual refrigerators, a 16-car garage, a home theater, a spa, and even an arcade. Star also owns a 70-acre ranch in Wyoming, expanding his real estate empire beyond California (Hello Magazine).
Tana Mongeau’s Bold and Eclectic Style
Controversial YouTube personality Tana Mongeau’s former Sherman Oaks home perfectly reflected her larger-than-life persona. The 6,000-square-foot estate featured six bedrooms, six-and-a-half bathrooms, and an Olympic-sized pool (per her 2019 home tour).
Inside, vibrant artwork and oversized furniture added flair to an otherwise neutral backdrop. A notable feature was her master bedroom’s walk-in closet, complemented by a sneaker wall in the living area—a true testament to her love for fashion. Despite living in the home for months, Mongeau admitted in her video tour, “Fun fact: I’ve lived here for four months and never swam in the pool.”
James Charles’ Sleek and Modern “Starter Home”
Beauty guru James Charles took the concept of a “starter home” to the next level with his $7 million Los Angeles mansion (Variety). Spanning nearly 10,000 square feet, the home boasts six bedrooms and 10 bathrooms—an impressive first-time buy.
As showcased in his 2020 home tour, the modern farmhouse design features a black-and-white palette with light wood accents. Standout spaces include a floor-to-ceiling fireplace in the living room and a kitchen that Charles immediately fell in love with: “When I walked into this house and saw the kitchen, it was almost a guarantee that I needed to buy it.” The space includes double islands, ample counter space, and a cozy breakfast nook overlooking the backyard.
Jaclyn Hill’s Glamorous Tampa Retreat
Unlike many YouTubers who settle in Los Angeles, beauty mogul Jaclyn Hill calls Tampa, Florida, home. After purchasing her $2 million property (Life & Style), she wasted no time making it her own.
Her 2020 home tour reveals a space filled with modern glam touches, bold graphic art, and a striking black-and-white color scheme. While some rooms lean toward minimalism, others—like her lounge—burst with color and personality. The office space, in particular, serves as a creative sanctuary. “I wanted to make it really fun, vibey, and different from the rest of my house,” Hill explains.
Jordan Maron’s Sleek Sunset Strip Sanctuary
Gaming YouTuber Jordan Maron, aka CaptainSparklez, may not own the biggest home on this list, but his Sunset Strip property is all about location. His $4.6 million, 4,100-square-foot home (Variety) boasts three bedrooms, five bathrooms, and breathtaking views of downtown LA and the ocean.
Featured in his 2016 home tour, the three-story residence embraces a sleek black-and-white interior, an infinity pool, and glass walls that highlight the stunning surroundings. To make life even more convenient, the home includes two refrigerators—one on each floor. “This is a good selling point,” Maron jokes.
Gabbie Hanna’s Historic Studio City Charmer
Singer and YouTuber Gabbie Hanna took a different route with her home, opting for a charming Cape Cod-style property in Studio City, LA (Dirt). Built in the 1940s and recently renovated, the $2.2 million home offers 3,100 square feet of timeless elegance.
Featuring classic hardwood floors, wainscoting, and crown molding, the house balances historic charm with modern amenities like a chef’s kitchen and a sleek master bathroom. The purchase marked a milestone for Hanna, who shared, “Being able to enjoy my money and treat myself has been a big struggle. This is a big deal for me.”
JoJo Siwa’s Playful Dream Home
JoJo Siwa’s vibrant personality extends to her $3.4 million Tarzana, California, mansion (CNBC). Spanning 6,111 square feet, the home features six bedrooms, five full bathrooms, and plenty of playful touches.
Her 2019 home tour highlights colorful decor, including pink and turquoise accent walls, a candy bar, and even a “7-Eleven” station stocked with nacho chips, popcorn, and slushies. But the standout feature? A massive “merch room” filled with her branded products. As Siwa excitedly puts it, “There’s every product under the sun, the moon, the stars, and the galaxy!”
The ACE Family’s Ultimate Dream Home
YouTube’s ACE Family took homeownership to the extreme by merging two properties into a single $10 million mansion in Encino (Famous Celebrity Homes). With sprawling views of LA, the ultra-luxe residence is nothing short of a palace.
Their 2019 home tour showcases sleek black marble fountains, an all-white interior, and a gaming room. One of the home’s most jaw-dropping moments? When Austin McBroom introduces their grand piano, which automatically plays Beyoncé’s “Halo” via voice command.
Jake Paul’s Calabasas Kingdom
Rounding out the list is Jake Paul, whose former 15,045-square-foot Calabasas mansion (TMZ) served as the headquarters for his infamous Team 10 crew. Purchased in 2017, the estate featured a grand spiral staircase, a massive bedroom, a home theater, a wet bar, and a gym.
The three-and-a-half-acre property provided plenty of space for wild stunts—including ATV rides on the lawn. However, Paul listed the mansion for $7 million in 2021, moving on to new ventures.
